
Finding the right audiences is a requisite to having a high ROI on Google ads. No matter how great your ad is, displaying it to customers who aren’t unwilling to purchase will be a clear waste of time and money.
Finding the right audiences is a requisite to having a high ROI on Google ads. No matter how great your ad is, displaying it to customers who aren’t unwilling to purchase will be a clear waste of time and money.
The Covid-19 pandemic has put the world on a standstill. Its far reaching effects left economies reeling. Consumer behaviours have evolved along with the changing times. Mandatory stay-at-home orders spurred online activity. But despite increased online activity, consumers are more…
There is still much debate about what is the best way to measure the success of a website. Amidst the different ideas, it is proven that engagement and retention are two of the most effective ways to measure the performance…